HKR 2018

Band of Heroes


34 winter athletes, four days, one picture: is Rossignol’s new advertising campaign. The ski brand, with which racers such as Henrik Kristoffersen, Michael Matt, Linus Strasser and Leif Kristian Nestvold-Haugen have been collecting trophy after trophy, hosted a press conference yesterday.

They took the opportunity to present their new advertising image: the Rossignol sponsored athletes posing at the Start House.

“We honestly didn’t think we could pull it off – getting all the racers in one place in April? Not an easy task. But we succeeded, and the end result is quite astounding”

...K.S.C. President Michael Huber proudly announced.

The four ski stars, who also turned up to the presentation, are delighted with the results of their photoshoot and their preferred ski brand.

Photo © K.S.C.

Related Posts

Walter Schuster – wir erinnern uns!

09.02.2018 11:04 2
Wie erinnern wir uns gerne an einen der großen Tiroler Sportler, an Walter Schuster.

Walter Schuster – wir erinnern uns!
AUDI Driving Experience – ein Highlight abseits der Pisten

26.01.2018 13:53 7
Während der 78. Hahnenkamm-Rennen sorgte die AUDI driving experience abseits Streif und Ganslern für einen gehörigen Adrenalinausstoß.

AUDI Driving Experience – ein Highlight abseits der Pisten